Viewing Figures

Viewing Figures are the number of viewers or households watching a television programme at any given time. Such figures are vital to commercial organisations such as ITV as they are the basis on which they charge other companies for advertisement slots although they are just as important to the BBC in that high audience figures remain an important political argument for the justification and continuation of the licence fee system.

Background
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Emmerdale 's history in the charts
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Christmas
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Annual rankings
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Episodes as "Millions of Viewers"
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Viewing figures for related broadcasts
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